Cyberith and the Virtualizer Trade Show Booth
Cyberiths mission is to change the world with virtual reality, so we changed their world of exhibiting with the Virtualizer Booth. We created a booth where attendees became fully immersed into a virtual reality world.
We recently returned from what turned out to be a terrific show at E3 2015 in Los Angeles, CA. We were approached by a company named Cyberith, who was recently funded by a Kickstarter campaign, For those not up on the Virtual Reality scene, Cyberith is a huge innovator within this still new industry. Cyberith decided they wanted to use the show to promote their new product, the Virtualizer. The Virtualizer is the first omnidirectional treadmill that enables you to walk, run, strafe, crouch, jump and even sit in virtual worlds.
To demonstrate the Virtualizer’s abilities, Cyberith decided they wanted a booth that would mimic the look of their product. We were up for the challenge and the booth turned out amazing, as did the results Cyberith was able to drive in. Each morning Cyberith was confronted with huge lines of show attendees waiting to get a ticket to try out the Virtualizer. From what we saw there was not one attendee that was disappointed with the experience. Did we mention this was their first booth at E3 and the first time their product has been shown to the public?
E3, being based in LA is also home to almost the entire film and movie industry. Needless to say you can pretty much guarantee you will see a celebrity sighting or two. But what could be better than that? Oh say… having one of the biggest, if not THE biggest film producer in the world step foot in your booth. Mr. Steven Spielberg decided that Cyberith’s booth was more than worth investigating. He was intrigued and excited about the possibilities the Virtualizer opens up in the Virtual Reality industry. Yep, the booth drew more than just your standard attendee.
We must say, the collaboration was a huge success and we were honored to provide Cyberith and E3 attendees with the best trade show booth possible! We wish them luck in the future and look forward to helping them drive more traffic to their booth at other shows they decide to participate in.
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